• Development of new projects, products and services around heritage and culture.

  • Providing technical advice on common areas of interest (marketing and promotion strategies, quality, technology, logistics, etc.)

  • Facilitating access to professional markets worldwide Influencing specific policies or policymakers around key aspects related to cultural & heritage activities

  • Attracting new companies, investors and talented people to cultural business sector

  • Policy advocating and lobbying at local, regional and national level